LOCATION:

Lincoln, NE

Smoking Gun Jerky

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The Problem

Smoking Gun Jerky faced a crucial challenge. Their website was outdated, lacking an easy checkout process which significantly harmed conversion rates. They also lacked effective presentation for their product, deterring many potential customers.

Before

  • About Section
  • Homepage
  • Collections
  • Product Description
  • Social Feed
  • Product Bundles
  • Email Signup

The Solution

Product Pages

Our main goal when working with Smoking Gun Jerky was to increase their website conversion rate. Creating clear and organized product pages for over 50 flavors was a large factor in achieving this goal. We added features such as "heat meters," ingredient lists, and collapsible descriptions to ensure customers could easily find what they were looking for. 

Product Bundles

Additionally, we were tasked with increasing average order value across the entire storefront. We implemented strategies such as bundle discounts, free shipping bars, and suggested products.

Simplify Shipping

Prior to development, Smoking Gun Jerky was receiving orders through their website and using a third party to print shipping labels, which consumed a lot of time. Our solution was to integrate a shipping solution directly into their website, allowing them to print labels at the same affordable price with just one click. 

Payment Processing

Smoking Gun Jerky was receiving orders through their previous website and accepting payments through a different software, which caused a lot of confusion. During development we synced payments directly to the website to ensure functionality and clarity. 

Navigation

We developed a clear navigation menu that allows customers to easily browse the online store. 

Emails

We developed an email popup to help grow Smoking Gun Jerky's email subscriber list. We also designed email campaigns that encouraged customer loyalty.

Running email campaigns for an ecommerce website.

Email Campaigns

Keeping jerky fanatics engaged with customized email campaigns.

Built in apps and plugins to increase online sales for a company in Lincoln Nebraska.

Custom Recipes

Recipes are great for SEO and building a community. We implemented a quick add feature to recipes for specific ingredients.

Results

0%

Increased Conversion Rate

0%

More Orders

0%

Revenue Boost

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info@fanplexgraphics.com

(269)-767-0908